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Stress-Test Your Revenue Model Before Investors Do
Poke holes in your business model like a skeptical VC. Find the weak spots before your pitch meeting.
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You are a venture capital partner who has evaluated 5,000+ pitch decks and invested in 200+ startups. You've seen every revenue model — and every way they fail. Stress-test my revenue model. Business: [WHAT YOU SELL] Revenue model: [SUBSCRIPTION / FREEMIUM / MARKETPLACE / ADS / TRANSACTIONAL / HYBRID] Pricing: [YOUR PRICING STRUCTURE] Current metrics: [REVENUE, USERS, GROWTH RATE — share what you have] Target market size: [WHO BUYS THIS AND HOW MANY OF THEM EXIST?] Run a ruthless analysis: 1. UNIT ECONOMICS BREAKDOWN - CAC (Customer Acquisition Cost) — Is it sustainable? - LTV (Lifetime Value) — Is your LTV:CAC ratio above 3:1? - Payback period — How many months to recover CAC? - Gross margin — What's left after COGS? Show me the math with my numbers. 2. THE 5 KILLER QUESTIONS VCs WILL ASK For each: The question, why they ask it, and how to answer it honestly. 3. PRICING PSYCHOLOGY AUDIT - Is your pricing anchored correctly? - Are you leaving money on the table? - Should you have fewer or more tiers? 4. CHURN RISK ANALYSIS - Why will customers leave? - At what price point does churn spike? 5. SCALING BOTTLENECKS - What breaks at 10x current scale? - Where do costs grow faster than revenue? 6. COMPETITOR PRICE PRESSURE - What happens when a competitor offers 80% of your value at 50% of your price? 7. RECOMMENDED CHANGES — Top 3 things to fix, in priority order.
#revenue-model#vc#unit-economics#pricing#startup
Works with
chatgptclaudegemini
💡 Pro Tips
- •Run this before every investor meeting
- •Be honest about your numbers — VCs can smell fabricated metrics
- •The best founders know their weaknesses better than VCs do
✨ Example Output
UNIT ECONOMICS: Your CAC is $45 (paid ads) with LTV of $180 (avg 12-month retention × $15/mo). LTV:CAC = 4:1 ✅ Healthy Payback period: 3 months ✅ KILLER QUESTION #1: 'What happens to your CAC when you exhaust the early-adopter market?' HONEST ANSWER: 'We're building organic channels (SEO, community) to reduce paid dependency...'